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FEATURED POST
FEATURED POST
How We Grew Lost Craft's Instagram By 10K Followers In One Summer
When we took over the marketing strategy of Lost Craft’s Instagram account in the beginning of June 2016, they had 1577 followers. By the end of the summer, they’d hit well over 11,000. Here’s how we did it.
![How To Hack Instagram [The 2016 Update]](https://images.squarespace-cdn.com/content/v1/6322a8214c633a27b10da49f/1673493682654-USOVGJDIQQ9SYGR4KFHS/unsplash-image-vj3nOtiX85Y.jpg)
The Instagram algorithm in 2026 is a prediction system that matches content to the people most likely to care about it. That’s the core idea. It looks at what people engage with, how long they watch, and what they share. Then it decides what to show next. When your content is clear and relevant, it gets shown to more people.